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Heineken - Desperados

Retail Style Guide

Desperados is a tequila flavored beer, that wants to be disruptive and be connected with the millennials.

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We did all the studies of shapes & forms and design toolkit based on researches and insights, to develop disruptive units.


Art: Gabriel Bayeux 

3D: Pedro Rossetti, Thomas Costa & André Interlandi

© barrowsglobal.com

Art Direction & Design. Creative detail oriented art director with focus on brands and marketing results.

© 2022 - Gabriel Bayeux 

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